Design, brand film & build.
What was wrong
A Persian rug and toshak house with a strong Instagram following and no site of its own, serving Farsi, Dari and Urdu speaking families as well as English.
What I built
A scroll-driven brand film opens the page: threads on a loom weave into a finished rug while the copy plays in chapters. Under it, full-bleed collection panels, an interactive reed-grade switcher, a rug size guide, and the whole site in three languages.
Where it landed
Live at dandyrugs.com.au in English, Farsi and Urdu.
- film frames
- 150
- languages
- 3
- photographs re-cut
- 47
Built with HTML, Authored CSS, GSAP, Canvas, Static.
